Save the Season

Patagoina Poster Design

GOAL

The main purpose of the "Save the Seasons" campaign is to address the urgent and growing impacts of climate change,
protecting the natural cycles of our seasons and the delicate balance of ecosystems worldwide.
he campaign highlights the severe disruptions caused by climate change to weather patterns, agriculture, wildlife,
and human livelihoods, promoting practical environmental actions to reduce these negative effects
and preserve the essential natural rhythms of life on Earth.

DESIGN RATIONAL

Seasonal Representation  

Each poster within the campaign is createdd to highlight a specific season: spring, summer, autumn, and winter.
This seasonal representation helps to illustrate the diverse impacts of climate change across different times
of the year, reinforcing the campaign's message that climate change affects all seasons
and thus, all aspects of life on Earth.

Hospital Symbol

The addition of the hospital symbol in the poster aims to emphasize the critical nature of the message.
This symbol acts as a visual cue, drawing attention to the urgency of the climate change issues being
highlighted and encouraging viewers to take action.